Dr. Bharati Jadhav is assistant professor at Bharati Vidyapeeth (Deemed To be) University - Institute of Management & Entrepreneurship Development, (IMED) Pune. She is a faculty in Marketing Management and Entrepreneurship Development. Her areas of interest are Innovations in Emerging economies, New Product Developments and simple solutions in developing countries, Retail and franchising in India. She has been associated with curriculum design and development of subjects in Marketing and Entrepreneurship at the university for more than 12 years now. As Head of the Department, Entrepreneurship Development and In-charge, Innovation and Entrepreneurship Development Cell, she organizes several Events, exhibitions, Workshops and competitions for nurturing Entrepreneurial and Marketing skills among students.